5 May 2014
Nielsen Books & Consumers 2013 survey shows that, in the UK, ebooks now account for one in four of all consumer book purchases, up from one in five in 2012 - and in adult fiction, the category most affected by the move to digital, the proportion bought as ebooks is now more than 40%. Despite the growth in purchasing of digital books, however, the overall book market in the UK declined in 2013 - even with the significant impact of the Fifty Shades trilogy on the market in 2012 removed from the equation.
