Exclusive: Sources Describe a New App for Backlist Serialization

Taking Backlist to Market Through Serialization

In an unusual instance for us here at Publishing Perspectives, we have first news today of a potentially important publishing app currently in development - and our sources on this exclusive story have spoken to us on condition of anonymity, in advance of a public release of the information. Following standard journalistic practice, we have verified the identities of the people speaking to us, and their seniority and proximity to the matter.

"The company sees this new revenue opportunity for back-catalogue content as similar to how streaming unlocked new revenue for studios." They are describing to us an app that has the potential to be a bridge between traditional trade publishers - based in any market in world publishing - and the popular framework of serialization as a way of presenting valuable backlist titles, often otherwise overlooked by consumers.