I have a confession to make: until I started doing research for this article, I had no idea that Book of the Month is almost 100 years old. That tells me two things: for one, it seems that I live under a rock; for another, it speaks to the level of success of Book of the Month's rebranding strategy. Now, does this mean that it is all-around successful for everyone, authors included? That's an altogether different question.
The Effect of Book of the Month on Book Sales | Book Riot
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