Publishers might be making a mistake if they overlook the potentially huge market of the aging. This is especially true when it comes to Baby Boomers.
The Boomer Lit genre is selling and was selling even before it had a name. Read more
Baby Boomer Lit
Linked items...
- 1 of 811
- ››
'I'm very reassuringly honest'
‘My settings of Europe and English visitors weren't really doing it for them, so we decided Scotland would be good. I thought an island would be great, because it's a small community, and it's an opportunity for my main character to get away from it all. The team at HarperCollins have been so supportive and enthusiastic... Read more