Poetry market celebrates National Poetry Day with highest sales ever | The Bookseller

Don Paterson, Poetry editor at Picador, agreed the new generation of publicists - and poets - who understand how to use social media well, had helped to make the poetry more buoyant. "Poetry was never inaccessible," Paterson said. "It was, however, pretty badly marketed for a while, and just plain difficult to find. But it's also becoming a broader church, and the old lines that used to be drawn between the poetic constituencies - between the experimental and the mainstream, the mainstream and the performers - have largely disappeared. These days it wouldn't be unusual to see, say, Denise Riley and Caroline Bird and Paul Farley on the same shelf, stage or review round-up. And it's an increasingly diverse scene that's finally redressing some historical imbalances. Some faster than others, admittedly."