Book publicity

When I was young, in a distant century, there was an odd feature of the literary community: celebrated authors writing essays for magazines or newspaper book sections chronicling the horrors of their tours. Usually amusingly, sometimes just trying to be. Laments about arriving at a bookstore to find many people waiting, but no copies of the book.  Read more

The publishing industry has long been teetering on the brink of one crisis or another, whether that's a reckoning around its lack of diversity or its perpetually challenged bottom line. But as the global health crisis unfolded in the spring of 2020, authors and publishers found themselves facing an entirely new dilemma.  Read more

Launching a book is difficult and book launches are getting more difficult.

For as long as I have worked in publishing, I have wondered what makes some books work and others don't. I am sure everyone who works publishing books wonders the same things. When things shift, like they did in 2020, you wonder a little more-what is still true about your incomplete view of how it all works.  Read more

Jeff Kinney needs a shovel: a six-foot shovel, to be exact.  Read more

When I decided to organize a book tour to promote my memoir, Getting Naked for Money: An Accidental Travel Writer Reveals All, I worried that self-publication might work against me. This was all terra incognita. I'd done signings and readings for my four previous books, put out by traditional presses, but never planned a book tour for a self-published title.  Read more